Jack Wolfskin was forged around a campfire through the realization that discovery is a lifelong undertaking that should be within reach of everyone. We are driven to extend and deepen outdoor experiences by providing the most sustainable solutions for apparel, footwear, and equipment, designing products for bikepacking, ski touring, camping, hiking, trekking and commuting to enable the journey.

We are relentless in pursuit of progressive innovation and environmental responsibility, harnessing the power of German engineering, technology and design. We encourage people to embrace wanderlust and to utilize time in nature to recharge. From our first steps, To our last breath, Life is made by moments of discovery. We Live to Discover.

A couple in summery hiking clothes climbing up a rock

Facts & Figures

Since our founding over 40 years ago, Jack Wolfskin has grown to a worldwide brand with over 450 stores and more than 1400 employees around the globe.

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A hiker resting at the summit

Philosophy

We love the outdoors. We are hikers, bikers, skiers and campers. We are curious and constantly seeking to learn more about the world we live in, and we know it is a place that renews us.

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Woman by the side of a lake in a summery outdoor outfit and balancing on small rocks

Sustainability

Social responsibility is part of our brand and our corporate culture. We believe that fairness, environmental awareness and social responsibility lead to our corporate success.

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